MAT MARTIN | Tap The Feed site relaunch – tapthefeed.com
Client: Tap The Feed
Brief: New site following name change and rebrand
Formats: Responsive WordPress theme
The Tap The Feed site brief came to me following a rebrand and a new name for Bristol-based music blog The Flux Presents in January 2016. The new WordPress theme was designed to handle three years’ worth of legacy content and present it in a new and fresh way, in line with the new name and style. The design hangs around a blocky magazine layout, using rollovers to display images at their best, and focusing on the category-based structure of the site’s architecture.
Breaking up the homepage with different layouts for individual categories helps to separate the various types of content, while the three column layout of the post templates offers a clear progression between taxonomy, authorship and metadata; copy and content, and related areas of the site. The content is fully responsive to screen widths and device screens, making the experience of browsing optimal across platforms.